{"title":"Standard Issue","description":"\u003cp\u003e\u003cstrong\u003eFresh. Focused. Field-tested.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis is Standard Issue — the latest gear from Discipline Over Motivation 24\/7. Updated regularly with our newest drops. No filler. No fluff. 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work, and build without recognition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1175\" data-end=\"1220\"\u003e\n\u003cp data-start=\"1177\" data-end=\"1220\"\u003eRefuse to lower their standards to fit in\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1222\" data-end=\"1298\"\u003eThis isn’t mass-produced.\u003cbr data-start=\"1247\" data-end=\"1250\"\u003eIt’s not for everyone.\u003c\/p\u003e\n\u003cp data-start=\"1222\" data-end=\"1298\"\u003e\u003cbr data-start=\"1272\" data-end=\"1275\"\u003e\u003cstrong data-start=\"1275\" data-end=\"1298\"\u003eThat’s intentional.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1354\" data-end=\"1380\"\u003e\u003cstrong data-start=\"1354\" data-end=\"1380\"\u003eWHY THIS PIECE MATTERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1381\" data-end=\"1646\"\u003e\n\u003cli data-start=\"1381\" data-end=\"1427\"\u003e\n\u003cp data-start=\"1383\" data-end=\"1427\"\u003eLimited to \u003cstrong data-start=\"1394\" data-end=\"1427\"\u003e500 total units — no restocks\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1428\" data-end=\"1492\"\u003e\n\u003cp data-start=\"1430\" data-end=\"1492\"\u003eBuilt to represent the \u003cstrong data-start=\"1453\" data-end=\"1492\"\u003eDiscipline Over Motivation standard\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1493\" data-end=\"1536\"\u003e\n\u003cp data-start=\"1495\" data-end=\"1536\"\u003eClean, timeless design — no trend chasing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1537\" data-end=\"1583\"\u003e\n\u003cp data-start=\"1539\" data-end=\"1583\"\u003ePremium feel meant to be worn hard and often\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1584\" data-end=\"1646\"\u003e\n\u003cp data-start=\"1586\" data-end=\"1646\"\u003eDesigned for those who live the lifestyle, not talk about it\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 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font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eThe process doesn’t.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eIf you need the outcome to stay consistent —\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eyou have to fall in love with the work that creates it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 16.1px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 30px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eThis is for those who:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eShow up before results show up\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eTrain when progress feels slow\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eStay locked in when nobody is watching\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eYou don’t chase wins.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eYou build them — one rep, one decision at a time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 16.1px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 30px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eMost people want the result.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eThe physique.\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eThe business.\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eThe outcome.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eFew are willing to commit to the process required to get there.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eThat’s where the separation happens.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003e“Addicted to the Process” isn’t motivation.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eIt’s discipline — repeated daily until results have no choice but to follow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 16.1px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 30px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\n\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eLightweight performance fabric\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003e — built for training, not comfort alone\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\n\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eAthletic fit\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003e — structured for movement and intensity\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\n\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eBreathable + durable\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003e — holds up through repetition\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\n\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eIndustrial-grade print\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003e — won’t crack, fade, or peel\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\n\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eClean, bold typography\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003e — visible, direct, intentional\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eNo shortcuts.\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eNo waiting.\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eJust the work.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 16.1px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 30px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eAnyone can show up when it’s working.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eDiscipline shows up when it’s not.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eWhen you become addicted to the process —\u003c\/span\u003e\u003cspan style=\"font-size: 12px; font-kerning: none;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-kerning: none;\"\u003eresults stop being uncertain.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eThey become inevitable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-family: TimesNewRomanPS-BoldMT; font-weight: bold; font-kerning: none;\"\u003eStay Locked In.\u003cbr\u003eTrust the Process.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 12px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; color: #808080; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #808080; min-height: 13.8px;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 16.1px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 30px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0px 0px 12px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: 'Times New Roman'; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: #000000;\"\u003e\u003cspan style=\"font-kerning: none;\"\u003eBuilt daily. 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needs to be done long after motivation has disappeared.\u003c\/p\u003e\n\u003cp data-end=\"2114\" data-start=\"2077\"\u003eThat's the mindset behind this shirt.\u003c\/p\u003e\n\u003cp data-end=\"2157\" data-start=\"2116\"\u003eA simple reminder that the order matters.\u003c\/p\u003e\n\u003cp data-end=\"2182\" data-start=\"2159\"\u003ePut discipline first...\u003c\/p\u003e\n\u003cp data-end=\"2227\" data-start=\"2184\"\u003eand everything else has a chance to follow.\u003c\/p\u003e\n\u003ch3 data-end=\"2249\" data-start=\"2229\" data-section-id=\"14s5yoq\"\u003ePremium Features\u003c\/h3\u003e\n\u003cul data-end=\"2445\" data-start=\"2251\"\u003e\n\u003cli data-end=\"2284\" data-start=\"2251\" data-section-id=\"1v24nwi\"\u003eUltra-soft premium cotton blend\u003c\/li\u003e\n\u003cli data-end=\"2306\" data-start=\"2285\" data-section-id=\"800cym\"\u003eAthletic retail fit\u003c\/li\u003e\n\u003cli data-end=\"2352\" data-start=\"2307\" data-section-id=\"1kg1arj\"\u003eBuilt for training, work, and everyday wear\u003c\/li\u003e\n\u003cli data-end=\"2386\" data-start=\"2353\" data-section-id=\"1dvf3o\"\u003eDesigned in Fort Myers, Florida\u003c\/li\u003e\n\u003cli data-end=\"2407\" data-start=\"2387\" data-section-id=\"ln6fep\"\u003ePrinted in the USA\u003c\/li\u003e\n\u003cli data-end=\"2445\" data-start=\"2408\" data-section-id=\"2fvgeb\"\u003eBacked by our Perfect Fit Guarantee\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"2469\" data-start=\"2447\" data-section-id=\"r3fwr\"\u003eWear The Standard.\u003c\/h3\u003e\n\u003cp data-end=\"2505\" data-start=\"2471\"\u003eBecause motivation comes and goes.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eWorn by those who outwork the room.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"2534\" data-start=\"2507\"\u003e\u003cstrong data-end=\"2534\" data-start=\"2507\"\u003eDiscipline comes first.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-end=\"2539\" data-start=\"2536\"\u003e\n\u003ch2 data-end=\"2547\" 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